We will be closed on Easter Sunday, April 5. Select restaurants and retailers with exterior entrances will remain open. Please contact individual restaurants and retailers for their holiday hours.
FOR IMMEDIATE RELEASE
Contact: Jennifer Howard
March 12, 2026
Phone: 480.438.1602
Email: jhoward@evolveprandmarketing.com
POP MART Celebrates Grand Opening at Hillsdale Shopping Center on March 14
Global Entertainment IP Brand Expands to San Mateo with New Bay Area Location
SAN MATEO, Calif. – Hillsdale Shopping Center is pleased to announce the grand opening of POP MART on Saturday, March 14. Known for its collectible designer toys and immersive retail experiences, POP MART continues its rapid expansion across North America with the new store opening at the popular San Mateo shopping destination.
Founded in 2010, POP MART has grown into a global force in entertainment, driven by its mission “to light up passion and bring joy.” The company develops original intellectual property and distinctive characters that come to life through collectible figures, retail experiences and entertainment collaborations.
“We’re excited to open our newest Bay Area location at Hillsdale Shopping Center and introduce more fans to the world of POP MART,” said Tyson Bolliger, POP MART's head of retail operations, The Americas. “Our goal is to create a space where art, storytelling, and collectible design come together, giving visitors the chance to discover their favorite characters and experience the imagination behind our brand.”
The new Hillsdale location marks POP MART’s fifth store in the Bay Area. The brand operates 65+ brick-and-mortar stores and 130+ Robo Shops across the United States. POP MART also has more than 550 stores and over 2,500 Robo Shops across more than 20 countries and regions, reaching consumers in more than 90 markets through its e-commerce platforms.
“POP MART has built an incredible following around the world through collectible culture, original creations and playful design,” said Jacqueline Fitch-Little, senior vice president of leasing for Northwood Retail. “We’re excited to introduce this vibrant concept and bring a new kind of discovery to Hillsdale.”
POP MART collaborates with artists from around the world to develop collectible characters that have become icons among fans and collectors. Its growing roster includes beloved figures such as MOLLY, DIMOO, SKULLPANDA, THE MONSTERS and HIRONO, along with unique collaborations and special-edition releases that expand the brand’s growing universe of characters.
POP MART is located at Sixty 31st Avenue, San Mateo, CA 94403 at Hillsdale Shopping Center near Shoe Palace and Starbucks on the lower level. For more information about POP MART, visit popmart.com/us or follow @popmart_us on Instagram and TikTok. To learn more about Hillsdale Shopping Center and its lineup of retailers, restaurants and entertainment experiences, visit hillsdale.com/.
About Hillsdale Shopping Center
Hillsdale Shopping Center is a premier shopping, dining and entertainment destination located in San Mateo, CA. The center features more than 130 retailers, restaurants and experiences, including Nordstrom, Macy’s, Apple, UNIQLO, Sephora, lululemon, LEGO®, H&M, Banana Republic, and West Elm. Dining options range from casual bites to full-service restaurants such as The Cheesecake Factory, California Pizza Kitchen, Flores, Palette Tea Garden and Shake Shack, alongside specialty cafés and dessert destinations like Philz Coffee, Jamba Juice, Häagen-Dazs and Uncle Tetsu. Hillsdale also offers entertainment experiences including Cinépolis Luxury Cinemas, Pinstripes bowling and bocce, Sandbox VR and Red Door Escape Room. Conveniently located in the heart of San Mateo near the Hillsdale Caltrain Station, the center serves as a vibrant gathering place for shopping, dining and community events throughout the year. For more information, visit hillsdale.com/.
About Northwood Retail
Northwood Retail was established by Northwood Investors, a privately held, global real estate investment and management firm. The platform currently leases, manages, and markets a portfolio of community and mixed-use properties across the United States with a concentration in Texas, Colorado, California, Tennessee and North Carolina. Built upon strong, fundamental real estate principles, Northwood Retail is focused on creating value at each project through a disciplined approach to leasing, development, property management, and marketing. To learn more about the company and its unique properties, visit northwoodretail.com.